EGuides

 

A free monthly publication for Texas saltwater fishing guides, brought to you by

The Texas Saltwater Fishing Guides Web

 

Volume 2, No. 3                                                                                                                                    Mar. 1st, 2004


 Publisher’s Comments

The Texas Saltwater Fishing Guides web continues to grow with the addition of two more guides this month.  Also, we are offering a Web Hosting Service.  This service is available to anyone who receives this publication.  Our last article introduces the subject of links.  This is a critical subject for guides to understand.  The article will continue in next month’s eGuides.

Steve Purcell

A Hearty Welcome to Our New Guides

The Texas Saltwater Fishing Guides Web is pleased to announce two new members.  Captain Brent Hopkins is a full-time guide working the Rockport area and the Upper Laguna Madre.  Captain Kirk Greebon also works the Coastal Bend area.  Welcome, Gents!


 

TSFGw Now Offering Web Site Hosting

The Texas Saltwater Fishing Guides Web is pleased to announce a new web site hosting service.  The service runs on a one year subscription basis and costs $144.00.  If you prefer, you may pay in six month increments.  That works out to a monthly cost of $12.00 per month, or 40 cents per day.  There is no setup fee.  For further information, email steve@sastevep.com, or call me at 210.710.4258.

 

Here is what you get:

With this capability, you can see exactly what your web site is doing for your business.


All About Links

A link is any text or graphic image that will take the user to another location.  The location can be on the same web page, or a different web page within the same web site, or anywhere on the World Wide Web.  While it is possible for a web site to have no links, the value of this is somewhat like having a boat with no motor.

 

Links have many uses, primarily for navigation purposes, however the subject of this article is to discuss the substantial benefits of using links to increase your visibility on the World Wide Web. 

 

When you place a link on your site that takes a visitor to another web site, you have increased that other web site’s visibility on the World Wide Web.  In other words, the Search Engines will find that web site’s address one more time.  This will increase that web site’s relevance and move it up in the Search Rankings when someone searches for the subject of that particular web site.  What this does for your web site is absolutely nothing.  This type of link is called a “backward link”. 

 

The process of exchanging links with other sites is called “reciprocal linking”.  In other words, both sites place a link to each other on their respective web sites.  This helps both web sites.  The Search Engines specifically look for reciprocal links. 

 

Next month’s eGuides will continue our discussion of linking.  That article will cover the subject of who you should establish reciprocal links with.

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